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World Usability Day Estonia 2021

23 - 26 November, Tallinn

World Usability Day Estonia is the first conference for User Experience professionals & the largest UX-, web- and interaction design event in the Baltics. The theme for WUD2021 is “Design of Our Online World: Trust, Ethics and Integrity.” This year is going to be a bit different but as amazing as always! The hybrid format combines a live event (Kultuurikatel, Põhja puiestee 27a, Tallinn) with an online event.

• November 23-25th – workshop days
• November 26th – conference day

Tickets are non-refundable. However, the purchaser can assign them to another person using the link received with the order confirmation email.

When purchasing a workshop, you will receive access to the Online conference as a bonus.

Buy Tickets

Early bird

Venue
 + 
online
79 €

Gives access to talks live and online throughout November 26, 2021, for one person. Tickets are nonrefundable. However, the purchaser can assign them to another person.

Early bird

Online
79 €

Gives access to talks online throughout November 26, 2021, for one person. Tickets are nonrefundable. However, the purchaser can assign them to another person.

Covid related restrictions

Since August 9th, indoor events and activities with more than 50 participants can only be organized if the infection safety and monitoring are ensured (17.08.2021 information) (www.kriis.ee/en/restrictions-force-estonia). Respecting the restrictions, we will be checking all attendees for one of the following certificates: a negative test result, recovery from COVID-19 or a completed course of the vaccination. We will also offer an onsite testing option. If in case of changes to the restrictions, we are not allowed to hold a live event, we will move the event to a 100% online format. If in case of changes to the restrictions, we are not allowed to hold live workshops, we will move our workshops to a 100% online format. If the speaker is not allowed to travel to Estonia, we will do our best to move the talk and workshop to the online format. If that is not possible we will refund your ticket. Regarding the Online Team ticket, if, in case of changes to the restrictions, the team is not allowed to watch the event together on one screen, we will exchange the ticket for 5 Regular Online tickets.

Regular

Venue
 + 
online
99 €

Gives access to talks live and online throughout November 26, 2021, for one person. Tickets are nonrefundable. However, the purchaser can assign them to another person.

Buy

Regular

Online
99 €

Gives access to talks online throughout November 26, 2021, for one person. Tickets are nonrefundable. However, the purchaser can assign them to another person.

Buy

Student

Venue
 + 
online
39 €

Ticket for full-time students. For 30 first buyers. Gives access to talks live and online throughout November 26, 2021, for one person. Tickets are nonrefundable. However, the purchaser can assign them to another person.

Buy

Team

Online
290 €

Gives access to talks throughout November 26, 2021 for the whole team (unlimited number of participants) watching the event together from one screen. Tickets are nonrefundable. If in case of changes to the restrictions, the team is not allowed to watch the event together on one screen, we will exchange the ticket for 5 Regular Online tickets.

Buy

Workshop: Embodied Sonic Interaction Prototyping by Nuno N. Correia

Venue
280 €

7 h workshop 23.11.2021 at 10:00 (32 places)

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Workshop: AI Attitudes and Needs in Learning, Merja Bauters

Venue
180 €

1/2 day workshop 23.11.2021 at 12:00 (32 places)

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Workshop: Smart Interface Design Patterns, 2021 Edition by Vitaly Friedman

Venue
280 €

7 h workshop 24.11.2021 at 10:00

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Workshop: Humane considerations for automated systems by Aparna Ashok

Venue
 + 
online
280 €

6 h workshop 24.11.2021 at 10:00 (32 places)

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Workshop: UX Strategy Crash Course With Jaime Levy

Venue
280 €

7 h workshop 25.11.2021 at 10:00 (40 places)

Buy

Workshop: Small Stories, Big Results by Steve Rawling

280 €

7 h workshop 25.11.2021 at 10:00 (20 places)

Buy

Speakers

Nuno N. Correia
Associate Professor in Digital Transformation at Tallinn University
Audiovisual User Interfaces for Multisensory Design
Merja Bauters
Research Professor of Digital Transformation and Lifelong Learning
AI in Learning at Workplaces Ethical Consideration – Explainability? 
Helen Kirs
Service Design Team Lead,
Trinidad Wiseman OÜ
Designing Public Services Based on Life Events
Darja Prants
User Experience Designer,
Trinidad Wiseman OÜ
Designing Public Services Based on Life Events
Zinaida Benenson
Senior Researcher at the Department of Computer Science,
Friedrich-Alexander University of Erlangen-Nuremberg (FAU)
Testing Usability of Security Tools
Grace Eden
Assistant Professor – Human Centered Design,
Indraprastha Institute of Information Technology, Delhi (IIITD)
How can UX Practice Include Speculative Design Approaches in Design?
Aparna Ashok
Emerging Tech, Product Design, Human Rights at Ethics Sprint
Designing Ethical Technology
Steve Rawling
Director at the NewThinking.Tools Ltd, Business storytelling expert, international author and consultant
Beware of Geeks Bearing Gifts – why nobody trusts big tech, and why that matters to you

Workshops

Smart Interface Design Patterns, 2021 Edition

November 24, 2021 at 10:00

In this workshop, Vitaly Friedman, creative lead behind Smashing Magazine, will be taking a microscopic examination of common components and design patterns in modern interfaces — on desktop and on mobile.

Read more

Sound Design for Embodied Interaction

November 23, 2021 at 10:00
There is a great potential for combining embodied interaction and sonic interaction design, for engagement and usability. This workshop aims to explore this combination, by adopting rapid prototyping, similarly to related workshop approaches, but it is also informed by experience prototyping and embodied design improvisation.
Read more

 UX Strategy Crash Course With Jaime Levy

November 25, 2021 at 10:00
Jaime Levy, author of the best seller UX Strategy (4,8/5 Amazon) will conduct this comprehensive workshop offering participants a high-level overview of the methodology along with hands-on experience of how to practice the product strategy techniques. Participants will leave with the confidence to immediately apply what they have learned to their own project initiatives.
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AI as a partner in learning

November 23, 2021 at 12:00
Algorithmic systems (often plainly called AI) are already used in various commonplaces, which we do not even think that much, such as email systems, Microsoft Word office package, etc). However, when it is implemented into workplaces to support and enhance workers learning, development and skill upscaling do we know what it means?
Read more

Humane considerations for automated systems

November 24, 2021 at 10:00
This workshop is a deep dive into how ethical principles and human rights can be incorporated into the design of automated systems.
Read More

Small Stories, Big Results

November 25, 2021 at 10:00
Tell simple stories that build trust and understanding with users, customers and stakeholders.  
Read More

Design challenge

WUD Design Challenge is about creating a user-centered, interactive web design prototype focused on this year's WUD theme: The Design of our Online World: Trust, Ethics and Inclusion.

Read more

Schedules

November 23 - Workshops

  • 10:00
    Nuno N. Correia
    Associate Professor in Digital Transformation at Tallinn University
    Sound Design for Embodied Interaction
  • 12:00
    Merja Bauters
    Research Professor of Digital Transformation and Lifelong Learning
    AI as a partner in learning

November 24 - Workshops

  • 10:00
    Vitaly Friedman
    Creative lead & EIC at Smashing Media AG
    Smart Interface Design Patterns, 2021 Edition
  • 10:00
    Aparna Ashok
    Emerging Tech, Product Design, Human Rights at Ethics Sprint
    Humane considerations for automated systems

November 25 - Workshops

  • 10:00
    Jaime Levy
    Author,  O'Reilly Media
     UX Strategy Crash Course With Jaime Levy
  • 10:00
    Steve Rawling
    Director at the NewThinking.Tools Ltd, Business storytelling expert, international author and consultant
    Small Stories, Big Results

November 26 - Conference

  • 9:15
    ☕️ Welcome breakfast
  • 9:45
    🎤 Opening words
  • 10:00
    Līga Lētiņa, If P&C Insurance AS Latvijas filiāle
  • 10:30
    Vitaly Friedman
    Creative lead & EIC at Smashing Media AG
    Getting Forms Right: from Checkboxes to Dropdowns
  • 11:00
    Wanderson Jackson
    Group Design Manager, Pipedrive
    Cognitive biases to improve your product Design
  • 11:30
    ☕️ Coffee break
  • 12:00
    Aparna Ashok
    Emerging Tech, Product Design, Human Rights at Ethics Sprint
    Designing Ethical Technology
  • 12:30
    Service Design Team Lead,
    Trinidad Wiseman OÜ
    Designing Public Services Based on Life Events
  • 13:00
    Nuno N. Correia
    Associate Professor in Digital Transformation at Tallinn University
    Audiovisual User Interfaces for Multisensory Design
  • 13:30
    🥗 Lunch
  • 15:00
    Steve Rawling
    Director at the NewThinking.Tools Ltd, Business storytelling expert, international author and consultant
    Beware of Geeks Bearing Gifts – why nobody trusts big tech, and why that matters to you
  • 15:30
    Merja Bauters
    Research Professor of Digital Transformation and Lifelong Learning
    AI in Learning at Workplaces Ethical Consideration – Explainability? 
  • 16:00
    Grace Eden
    Assistant Professor – Human Centered Design,
    Indraprastha Institute of Information Technology, Delhi (IIITD)
    How can UX Practice Include Speculative Design Approaches in Design?
  • 16:30
    ☕️ Coffee break
  • 17:00
    Zinaida Benenson
    Senior Researcher at the Department of Computer Science,
    Friedrich-Alexander University of Erlangen-Nuremberg (FAU)
    Testing Usability of Security Tools
  • 17:30
    Jaime Levy
    Author,  O'Reilly Media
     What the Hell is UX Strategy?!
  • 18:00
    🥇 Design challenge winner
  • 18:15
    👏 End of the event

Venue

Photo by Kaupo Kalda
Kultuurikatel is located on the corner of Põhja pst and Kursi street.
Kultuurikatel
Põhja Pst 52a, Tallinn
Open map

Sponsors

Gold sponsors

Silver sponsor

Supporters

Organizers

Would you like to sponsor our event?

We invite you to associate your brand with this high-level conference by participating in the creation of WUD Estonia 2021 through financial contributions.

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Contact

Tallinn University, Narva maantee 25, 10120 Tallinn