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Hadar Maximov

Lead UX designer @Amdocs’ XDC

Hadar is a senior UX designer who specializes in emotional design and human-machine interaction.

Today Hadar is a lead UX designer at Amdocs’ XDC, a global corporation specializing in the telco & media industry.
Prior to that, as Head of UX at a software hub, Hadar led a wide range of projects in the fields of IoT, healthcare, and insurance, amongst others.

Hadar is also a leading member of ‘WE – Women Experience’, the biggest UX community in Israel (5,000 women) where she volunteers as a mentor of UX professionals who want to take their next career move.


Are you talking to me? How to design exceptional conversations with technology

From the dawn of humanity, humans have been talking to each other. We communicate not only by verbal language but also by using a rich language of body gestures. Sometimes we can understand each other without even saying a single word.

But then, one day, we started talking to a new entity created by our own hands—an entity designed by humans in order to improve our lives. The chatbots, devices, apps, and robots have become part of our everyday lives.

In this talk, I will explain how technology can maintain crucial elements of the human dialogue, which is rich with nuances and emotions. I will detail the best practices for a significant and meaningful conversation and tips on what to avoid. And finally, a glimpse of the future of how all this may affect human communication.



Oh My Robot – How to Design Emotional Connection between Users and their Machines (Sold out)

  • 27 November at 14:00
  • Online

Have you realized how happy it makes you feel to come back home and see your beloved iRobot resting in its docking station after cleaning your house? Have you found yourself fondly petting your smart lawnmower (almost like a dog) after releasing it from a stubborn lump of grass? Have you recently embraced a magical moment when you realized how ingenious your dancing Bluetooth speaker is?

Maybe all this is dawning on us since our lives are becoming more and more enriched with smart devices and robots. They communicate with us constantly and we with them, they laugh and entertain us, they assist us and care for us and sometimes even come to our rescue!

Mediation and matchmaking between the device and robot to their users is of great necessity in our world today, as these robots become an integral part of our lives and will continue to affect us in many ways in the future.

In this workshop, you will learn how to create a unique and precise emotional connection between humans and their robots and what are the UX principles that will (surely) penetrate the users’ hearts.



42€ with VAT

Sold out